Founded in 2006, San Francisco-based Attune Foods is dedicated to bringing innovative natural food products that provide the best way to get digestive health. Our first product, Attune Probiotic Bars combine great taste with the health benefits of probiotics to support digestive heath and increased immunity.

Ownership:

Attune Foods is a privately owned company.

Sourcing:

We source our ingredients from trusted, reputable and sustainable suppliers depending on the product line. All ingredients are 100% natural, and we seek out organic ingredients when feasible.

Inspiration:

Attune Foods creates great-tasting natural digestive health foods that make you feel your best, every day. The digestive system is the gateway to overall health - when your digestive system is not working, it can impact your mood, immunity and overall functionality. Because it is such an important aspect of health, we are committed to making the best tasting and most effective products to help you feel your best, every day.

Chocolate Crisp

Real, natural chocolate balanced with the creaminess of milk. It provides a nice crunch as the chocolate is studded with brown rice crisps. The bar contains a minimum of 6.1 billion live cultures of the following three probiotic strains: - Lactobacillus acidophilus - Lactobacillus casei - Bifidobacterium lactis Each chocolate crisp bar has 90 calories, 3 grams of fiber, and 25% of the recommended daily intake of calcium.

Chocolate Crisp

Real, natural chocolate balanced with the creaminess of milk. It provides a nice crunch as the chocolate is studded with brown rice crisps. The bar contains a minimum of 6.1 billion live cultures of the following three probiotic strains: - Lactobacillus acidophilus - Lactobacillus casei - Bifidobacterium lactis Each chocolate crisp bar has 90 calories, 3 grams of fiber, and 25% of the recommended daily intake of calcium.

Dark Chocolate

With 68% cocoa content, this dark chocolate provides an incredibly rich and decadent chocolate with hints of coffee and chicory. The bar contains a minimum of 6.1 billion live cultures of the following three probiotic strains: - Lactobacillus acidophilus - Lactobacillus casei - Bifidobacterium lactis Each dark chocolate bar has 80 calories, 3 grams of fiber, and 30% of the recommended daily intake of calcium.

Dark Chocolate

With 68% cocoa content, this dark chocolate provides an incredibly rich and decadent chocolate with hints of coffee and chicory. The bar contains a minimum of 6.1 billion live cultures of the following three probiotic strains: - Lactobacillus acidophilus - Lactobacillus casei - Bifidobacterium lactis Each dark chocolate bar has 80 calories, 3 grams of fiber, and 30% of the recommended daily intake of calcium.

Strawberry Bliss

Nutty and sweet with a slight tang. The granola bar gets its crunch and unique texture from a combination of whole grain rolled oats, brown rice crisps, roasted almonds, sunflower seeds, flax seed and quinoa, and is held together with brown rice syrup, honey and molasses. This provides a nutty base, which is heightened with pieces of real strawberry. The bar is dipped in a yogurt coating which provides a nice tang and further sweetness.

Strawberry Bliss

Nutty and sweet with a slight tang. The granola bar gets its crunch and unique texture from a combination of whole grain rolled oats, brown rice crisps, roasted almonds, sunflower seeds, flax seed and quinoa, and is held together with brown rice syrup, honey and molasses. This provides a nutty base, which is heightened with pieces of real strawberry. The bar is dipped in a yogurt coating which provides a nice tang and further sweetness.

Profile Photo for Rob Hurlbut

Rob Hurlbut

Ceo at Attune Foods

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Posted by Attune Foods at 15:44 on Thu, Sep 24, 09

Name: Rob Hurlbut 

Title: President 

Company: Attune Foods 
 

  1. How/why did you get into this business?

    I have always had a passion for food and its ability to improve life.  It happens on many levels – on the ground where food is raised, in the mills and businesses where foods are prepared and at the table where food is consumed.  The food business is inextricably linked to the environment, society, and finance and when done right balances returns across all three dimensions. 

    Attune’s mission is to create great tasting natural digestive health foods that make you feel your best, every day.   

  1. What’s your favorite/least favorite part of the job?

 

    Favorite part of the job is hearing from consumers whose lives have been positively impacted by our products.  Least favorite part is overcoming some of the ingrained challenges that exist in getting great products into the hands of our consumers. 

  1. What do you hope to achieve most?

 

    To help people live a better lives by providing foods that address their needs.  There are two things we can do to improve our long term health – exercise and eat well.  We are doing everything we can to help with the latter! 

  1. Is there any specific style, goal, or philosophy in mind when making your products?

    We use natural ingredients, and strive to use as few of them as possible – while delivering superior taste and real digestive efficacy.  The art of food is in the combination of ingredients.  For Attune, that art is in the combination of ingredients that taste great AND improve digestive health. 

  1. Any major concerns/hopes for your industry?

There have been some terrific advances in food production over the last several years and in consumer knowledge of how that food can affect health.  We hope that the discussion will continue and that increased food knowledge and transparency will improve outcomes for the environment, farmers, food manufactures AND consumers.

 

Attune Foods
535 Pacific Avenue
San Francisco, CA 94133

Tel 415.486.2103

http://www.attunefoods.com